Chelsea First Ever Studio Show

Bi-Weekly Studio Show & KOL Integration

Business Objectives

Chelsea produced fifteen 10-minute episodes of ‘The Chelsea Report’ for the 2018/19 season, which includes a variety of segments including match analysis, updates, a man of the match, official video highlights, fan activation activities and more.

Our Approach

The show is presented by experienced Chinese football host Zhang Mohan (Roxana), who has previously hosted shows on popular broadcast platforms PPTV and LeTV.

Results

1.5M Average Videos Views

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