FIFA Global Fan Movement

Global Social Media & Community Building

Business Objectives

FIFA was regarded as an official organisation online across the world and did not have an authentic connection with its fans. The federation wanted to create a new global community of micro-influencers that would generate new content sources and amplify existing FIFA social content.

Our Approach

Headquartered from Seven League, collaborating with the team build a program capturing the very heart & soul of football everywhere as it brought to life through this Fan Movement. A ‘micro-influencer’ program which drives mass engagement with authentic local stories about the impact of football everywhere,

Results

750 global members
50 global markets

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London

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N1 8QG

+44 203 637 7447

Info@sevenleague.co.uk

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Singapore 

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5 Shenton Way, UIC Building, #11-S1103 Singapore 068808


edoardo@mailmangroup.com
Tel: (+65) 81620913

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Case Studies

Consulting

Agency

Regions

About

Careers

Red Cards

Blog

Contact 

Case Studies

Consulting

Agency

Regions

About

Careers

Red Cards

Blog

Contact 

Case Studies

Consulting

Agency

Regions

About

Careers

Red Cards

Blog

Contact 

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