China Sport Business Daily Update | April 27
Wanda Partners with WMM to Take Top Marathon Race to China
On April 26, Wanda Group signed a strategic agreement with Abbott World Marathon Majors (WMM) Beijing. According to the agreement, Wanda will hold three WMM races in the Asia-Pacific region in the coming ten years, including a race in China, which will be the first time a WMM race is held in a developing country and fill the gap of an international marathon event in China. WMM is a series comprising six World Marathon Majors for the cities of Tokyo, Boston, London, Berlin, Chicago and New York City. Wanda will get the exclusive right to hold a WMM race in China in a city jointly selected by Wanda and WMM. Read more here
China Open Appointed New VP of International Affairs
On April 27, China Open announced to appoint Thomas P. Ross
as the new VP of International Affairs and Events Directors. Ross will be in the charge of events operation and related international affairs. As Ross joined China Open, it shows the efforts and ambitions that China Open wants to have a bigger exposure in a global scale, especially in the North America. Ross used to be a well-known tennis agent and served as SVP in the world-leading sports marketing agency Octagon. Read more here
Mailman is a China sports digital marketing agency. We help deliver expert digital & social media programs for the world’s most powerful sports organizations in China.