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China Sports Business Weekly | 27th July
Denis Green
  • Jul 27, 2018

China Sports Business Weekly | 27th July

Here are the top China sports business news stories you need to know from this week: NHL Announce Ticket Release for 2018 China Games Early-bird tickets to watch the Calgary Flames take on the Boston Bruins in Beijing on September 19th were officially released this week following a press conference in Shenzhen. Tickets for the 2018 China Game in Shenzhen will be released in the first week of August. Read more on Ecosports (Chinese) and the NHL (English) Chinese Oil Companies
China Sports Business Weekly | 20th April
Denis Green
  • Apr 20, 2018

China Sports Business Weekly | 20th April

Here are the top China sports business news stories you need to know from this week: Trophée des Champions Lands in China After their recent agreement with CCTV, the French Football League (LFP) has now reached a six-year deal with Kaisa Culture Sports and Tourism Group to stage the Trophée des Champions in Shenzhen. Read more on WeChat (Chinese) and SportsPro (English) Formula One to Open Office in China As part of their long term growth strategy and localisation within Chin
China Sports Business Weekly | 16th March
Andrew Collins
  • Mar 16, 2018

China Sports Business Weekly | 16th March

Here are the top China sports business news stories you need to know from this week: FIFA Lands in China This week, FIFA announced its first official digital presence in China on Weibo – the country’s largest social media platform with 392 million monthly active users. To kick off its arrival in China, the official @FIFA account created a 2018 FIFA World Cup interactive campaign called ‘Pass the Ball’ to engage Chinese fans. Read more on FIFA Official Website (English) Mailma
China Sports Business Weekly | 23rd February
Denis Green
  • Feb 23, 2018

China Sports Business Weekly | 23rd February

For the past week, China has been celebrating and welcoming in the Year of the Dog. Despite these celebrations, we’ve picked the top sports business news stories from the past 7 days. Alibaba Teams Up with Renault’s F1 Team The Renault Formula One team have announced a partnership with Alibaba-owned Tmall for the upcoming 2018 season. The deal will see the Tmall’s logo displayed clearly on Renault’s new F1 race car. Read more on SportsPro Media (English) Mailman Take: Alibaba
What F1 Teams are doing online in China
Andrew Collins
  • Apr 29, 2017

What F1 Teams are doing online in China

Whilst Formula 1 is well established and still growing in China, it remains a somewhat niche sport in the shadow of both football and basketball. In recent years, the immense power of social media has been very evident, particularly in the rise of European football. To date, only three F1 teams have established official Weibo accounts and none have WeChat accounts. The lack of WeChat use should not be seen as a surprise, its role is far more centred around established fanbase

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