With China continuing to bolster itself in many areas, it easily exceeds in sports for 2024, and will increasingly do so in 2025.

🌍 Chinese brands drive deeper into Europe | ⚾ KBO games coming to a screen near you

🇫🇷 Kuaishou Lands Paris 2024 Rights 🇨🇳 

🏟️ Chinese brands bet on sports over stars for Paris 2024 💰

⚽ Amazon lands Copa América rights in Japan | 🏀 FIBA opens House of Basketball in Shanghai

Hisense lands UEFA Euro 2024 VAR sponsorship | Conmebol renews with TCL 

WWE Returns to Japan | BYD Sponsors Copa América | ROAD TO UFC delights Shanghai fans

🏀 FIBA 3×3 World Tour Final Heads to Hong Kong | ⚽ Australia Lands Women’s Asian Cup

🐎 Equestrian action returns to Shanghai | 🤸 Jakarta to stage Artistic Gymnastics Worlds

The Red Card 2024: Asia Digital Performance, ranking European football clubs, leagues, and players online in key regions across Asia.

🥊 Road To UFC returns to Shanghai | 🏎️ Thailand wants F1 street race

🏎️ F1 Race Fever Grips China Ahead of Shanghai Grand Prix 🏁

🏉 A New Chapter Awaits for the Hong Kong Sevens 🏟️ | 🥊 China’s MMA Fans Eagerly Await UFC 300 🇨🇳

⚽ UEFA + AliExpress | 🏈 LA Rams + South Korea & Japan | 🏓 WTT + Beijing

🏟️ Sport & Entertainment Events Boost Singapore and Shanghai Economies 🎟️