Andrew CollinsJan 27, 2011QQ Parent Is Buying UpAs featured in Peoples Daily online. Tencent Inc has established a fund of 5 billion yuan (US$760 million) to invest in the Internet,...
Andrew CollinsJan 24, 2011Ignore Crowds, Focus on TribesListening to current marketing principles today; one can easily become distracted in the multitude of social media channels and where the...
Andrew CollinsDec 20, 2010Wake Up And Smell The Tea – A RANTIf today you’re not talking to a Chinese consumer seriously, with a dedicated channel push you are simply missing out on the biggest...
Andrew CollinsSep 20, 2010Tips when creating a community websiteOK I’m going to keep this really simple – not to bore any of you. So without further ado; follow these steps. 1. When requiring...
Andrew CollinsSep 20, 2010Innovate or else!As feature in Fast Company. We are in quite the conundrum – to innovate NOW or face extinction. How many of you are facing the same...