Here are the top China sports business news stories you need to know from this week: Nike Named Most Influential Brand in China According to the 2017 Top 50 Most Influential Sports Brands in China report, Nike ranked 1st ahead of the Chinese Basketball League and Chinese Super League. Chinese sports brands such as Anta, XTEP, and Li-Ning also made the top 10. The criteria included brand awareness, reputation, market share, and other key brand influence indexes. Read more on D
Put yourself in your customer’s shoes, home or office chair. What advertisements do you actually click on? Do pop-ups annoy you? Like us, Share this, poke that, I can win another free iPad? What the hell are all of these marketers talking about? Why does it feel like everyone is trying to convince us to buy something, go somewhere, eat something and win something? – They don’t know us, they don’t know what we like or dislike, eat, drink, or dream. LEAVE US ALONE. Excessive?